A social campaign
gives shoppers the power to control prices of Christmas products
A social campaign gives shoppers the power to control the prices of Christmas products
leading to 10% increase in sales
Client:
Lidl
Role:
Concept
Art direction
Awards:
DADI Chairman Award
DADI Best Retail Campaign
The Lovie's Award - Silver
The People's Lovie Award
Featured in:
Guardian
The Drum
Campaign live
Marketing Week
Client: Lidl
Role: Concept
DADI Chairman Award
DADI Best Retail Campaign
The Lovie's Award - Silver
The People's Lovie Award
Featured in The Drum, Campaign live,
Marketing Week, Econsultancy, Guardian
Awareness
Awareness
Successfully captured the attention of our audience
Successfully captured the attention of our loyal shoppers
Engagement
Engagement
Combined active community management with influencer outreach to create effective nudges
Combined active community management with influencer outreach to create effective nudges
Conversion
Conversion
Converted Tweeters into buyers and drove footfall to store
Converted Tweeters into shoppers and drove footfall to store
Advocacy
Advocacy
Turned satsified shoppers into brand ambassadors
Turned satisfied shoppers into brand ambassadors
An immersive popup brings to life the provenance of Lidl's scottish mussels
An immersive popup brings to life the provenence behind Lidl's scottish mussels
resulting in 70% decrease in
negative brand sentiment
resulting in 70% decrease in negative brand sentiment
Client:
Lidl
Role:
Art direction
Client: Lidl
Role: Art direction
A social content refresh brings #LidlSurprises
to life
A social content refresh brings to life #LidlSurprises and regains shoppers' loyalty
Client:
Lidl
Role:
Idea generation
Art direction
Client:
Lidl
Role:
Concept
Art direction
Offers
Offers
How do we deliver offers in a surprisingly different way?
How do we deliver offers in a surprisingly different way?
Product
How do we communicate the surprising quality of our products?
Welfare
How do we communicate our CSR initiatives in a surprising way?
Reactive
How do we inject ourselves in the most unexpected places?