A social campaign
gives shoppers the power to control
prices of Christmas products 

A social campaign gives shoppers the power to control the prices of Christmas products 

leading to 10% increase in sales 

Client:
Lidl

Role:
Concept
Art direction 

Awards:
DADI Chairman Award
DADI Best Retail Campaign
The Lovie's Award - Silver
The People's Lovie Award

Featured in:
Guardian
The Drum 
Campaign live
Marketing Week

Client: Lidl
Role: Concept

DADI Chairman Award
DADI Best Retail Campaign
The Lovie's Award - Silver
The People's Lovie Award

Featured in The Drum, Campaign live, 
Marketing Week, Econsultancy, Guardian 

Awareness

Awareness

Successfully captured the attention of our audience

Successfully captured the attention of our loyal shoppers 

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Engagement

Engagement

Combined active community management with influencer outreach to create effective nudges

Combined active community management with influencer outreach to create effective nudges

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Conversion

Conversion

Converted Tweeters into buyers and drove footfall to store

Converted Tweeters into shoppers and drove footfall to store

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Advocacy 

Advocacy

Turned satsified shoppers into brand ambassadors

Turned satisfied shoppers into brand ambassadors

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An immersive popup brings to life the provenance of Lidl's scottish mussels 

An immersive popup brings to life the provenence behind Lidl's scottish mussels 

resulting in 70% decrease in
negative
brand sentiment 

resulting in 70% decrease in negative brand sentiment 

Client:
Lidl

Role:
Art direction 

Client: Lidl
Role: Art direction 

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A social content refresh brings #LidlSurprises
to life 

A social content refresh brings to life #LidlSurprises and regains shoppers' loyalty 

Client:
Lidl

Role:
Idea generation
Art direction 

Client:
Lidl


Role:
Concept
Art direction 

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Offers

Offers

How do we deliver offers in a surprisingly different way?

How do we deliver offers in a surprisingly different way?

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Product 

How do we communicate the surprising quality of our products?  

Welfare 

How do we communicate our CSR initiatives in a surprising way?

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Reactive

How do we inject ourselves in the most unexpected places? 

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